Vybe is a party planning app that provides an integrated event planning experience, allowing hosts to plan and attendees to seamlessly participate, ensuring diversity, equity, and inclusion.
Our Goal
To revolutionize house party planning and provide a holistic experience by empowering people to organize and attend house parties that embrace diversity and inclusivity through the power of shared experiences and celebrating various cultures.
Constraints
A short timeline of only 10 weeks to create an innovative social network offer that is feasible, fills a unique user-stakeholder need, and addresses a market opportunity that so far remains unexplored/ unsaturated by real and potential competitors.
Our Outcome
Through our Vybe app, users interact by hosting or attending parties, receiving personalized recommendations, using Vybe’s collaborative party tools, and participating in community building features.
What was the challenge?
Despite the enjoyment people find in house parties, genuine connections are impacted by the inconvenience caused by unexpected guests and the logistical nightmares associated with hosting them.
- Market Research
- Identify Users & Target Audience
- Primary Research
- Insight Translation
- Analyzing Competitor Landscape
- Prototyping using a Business Model
- Usability Testing
- Wireframes & Final Product
- Revenue Model